Here Is What You Should Include In Your App Press Kit
A press kit consists of a packaged set of elements for promotional purposes which helps reviewers get access to high quality promotional material. A well packaged press kit is essential and serves as an excellent promotion tool.
So what elements should a press kit for your App include?
Ideally, the press kit should be available on your App website in two formats – .zip and pure HTML format.
Here is what it should contain –
– Company Logo (jpg and png formats)
– App Trailer (YouTube and Vimeo)
– App Icon (rounded png)
– 4 retina display high quality screenshots
– iTunes Link
– Social Media Links
– Press Release
– Fact Sheet in PDF format which should be a one page document containing all information.
– One .ZIP file containing everything mentioned above
We love the way Cupco Games have designed their Fact Sheet. Find it here.
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