Advertisers Are Loving the iPad

CTR iPadAdvertisers actively looking promote products and services are simply loving the iPad. Everyday, advertisers are targeting iPad users to achieve high click through rates and get their creation in front of a global audience. According to a recent study of 90 billion ad views by MoPub, a mobile ad network, advertisers are betting big for displaying ads on the iPad. Continue reading Advertisers Are Loving the iPad

Google Play is Growing, But App Store Is Still The One With Cash

Cross-StoreThe Apple App Store and the Google Play Network are growing like crazy, we all know that. Although Google Play is constantly growing, the Apple App Store is still the one with cash. According to a recent report posted by Distimo (mobile App analytics firm), in recent months, Google Play has been growing constantly, but the daily revenues coming in from the Apple App Store is far higher than that generated by the Google Play network. Developers are simply earning more from the App Store, and that’s because of the complete ecosystem that Apple has built around its devices and the control that it exerts. Continue reading Google Play is Growing, But App Store Is Still The One With Cash